Hello friends! Welcome to


This online resource center provides tips and tools for
Wisconsin's tobacco prevention and control movement.

In The Spotlight

New FDA Campaign Focuses on Young Adult LGBT Tobacco Users

May 03, 2016

On May 3, the FDA announced the "This Free Life" campaign, a new effort focusing on smoking in the Lesbian, Gay, Bisexual, and Transgender (LGBT) community. The FDA says the campaign is long overdue, since of the 2 million LGBT young adults in the U.S., over 800,000 smoke. The FDA also notes that the often stressful "coming out" process for LGBT young adults can lead to tobacco use and other negative health behaviors in the community. The campaign uses different approaches to spotlight the issue, including young people talking about their experiences and an ad where drag queens frankly discuss smoking's impact on the LGBT community. The ads and other resources can be found on the FDA page: This Free Life Campaign Resources