‘Tis the season to give and receive gifts – and encourage people to start their new year smoke-free. Here are a few earned media resources that outline ways to support a loved one through their quit journey, benefits to changing commercial tobacco use, and additional free support services. 

• LTE template - Give the gift of support
• LTE template - Gift of good health
• Sample social media posts, graphics, and templates
• Print-ready files for Wisconsin Tobacco Quit Line materials

As a reminder, here are the free programs and current nicotine replacement therapy (NRT) offers available to help Wisconsinites in their journey to address their smoking, vaping, or other commercial tobacco use:

Wisconsin Tobacco Quit Line - Wisconsinites aged 13 and up can text READY to 34191. Residents can also reach the Quit Line 24/7 by calling 800-QUIT-NOW (800-784-8669) or by visiting WIQuitLine.org. Participants over age 18 may be eligible for a 2-week NRT starter kit.

Live Vape Free - Teens and young adults 13-26 who want to learn about how to quit vaping can text VAPEFREE to 873373 for free help via text from the Live Vape Free program. Participants over age 18 may be eligible for a 2-week NRT starter kit.

American Indian Quit Line - At 888-7AI-QUIT (888-724-7848), the American Indian Quit Line offers free culturally tailored support for indigenous people who want to quit commercial tobacco. Participants over age 18 qualify for 12 weeks of NRT.

First Breath - First Breath helps Wisconsinites make positive changes to their tobacco, alcohol and substance use during pregnancy and beyond. Learn more on the First Breath website.

Additional Resources

• Wisconsin Medicaid Tobacco Cessation Benefit - The Medicaid program (including Medicaid, BadgerCare Plus, and SeniorCare) provides free quit smoking services and medications. People enrolled in Medicaid can talk to their health care provider to access these benefits. Providers can learn more at the UW-CTRI Medicaid Coverage website.
  
• Clinical outreach services - The University of Wisconsin Center for Tobacco Research and Intervention (UW-CTRI) outreach program offers free education and training to help clinicians and health care systems successfully integrate tobacco cessation treatment into their standards of care. UW-CTRI also assists health care systems and staff with designing and implementing tobacco-free policies. Connect with your UW-CTRI regional outreach specialist for assistance.
  
• Mental health and tobacco use - The Wisconsin Nicotine Treatment Integration Project (WiNTiP) is an extension of the UW-CTRI Outreach Program that works with mental health and substance abuse treatment providers to integrate tobacco and nicotine treatment into their efforts.